Create Ads and Text Ads
Text ads are ads that only include a headline, brief text, and an image. They appear on the right side or top of the LinkedIn desktop feed. Before creating a text ad, create a new campaign and select brand awareness, website visits, or website…
Advertising Specifications
Sponsored Content is a LinkedIn Page post that is sponsored as an advertisement and delivered to the LinkedIn feed of members in your target audience, including members who don’t follow your company’s Page. Direct Sponsored Content is Sponsored…
Advertising Guidelines
Advertisements that don't meet our advertising policies will be removed from the site and the advertiser may be restricted from further advertising on LinkedIn. See LinkedIn Advertising Policies for additional information.
We no longer offer programmatic display ads on the LinkedIn desktop experience. We continue to offer native ad solutions like Sponsored Content, Dynamic Ads, message ads, and text ads. Learn more Get Started with LinkedIn Ads
Ad Review and Approval
To maintain the professionalism and integrity of the site, new campaigns (and changes to existing campaigns) will not run live until the associated ad or Lead Gen Form is approved through our ad review process to ensure it meets our Advertising…
Coupon Codes, Promotions, and Credits
Coupon codes may be used to secure advertising credits, which are used to buy LinkedIn advertising products and features, such as single image ads, conversation ads, and boosting a post. Coupon codes for LinkedIn advertising are usually offered…