CSV templates to upload block lists or allow lists in Campaign Manager

Last updated: 4 weeks ago

You can download and populate the templates below to create a block list or allow list. You can choose your placements on: 

  • LinkedIn - Block your ads from appearing on the right rail (right side) of specified LinkedIn profiles and Pages. Please note, you can only create a block list for profiles and Pages, not an allow list. This is currently only available on desktop. 
  • LinkedIn Audience Network - Block or allow your ads running on the LinkedIn Audience Network from appearing on specified partner sites and apps.

General template requirements

Use these tips to help you successfully upload your template: 

  • Save your list as a CSV or TXT file.
  • Your file must be 3 MB or smaller. 
  • Once you upload, it may take up to 48 hours for our systems to process your block list and apply it to your campaign. 
  • You can create and upload multiple block lists and apply any one of them to your campaigns. 
  • You can only include LinkedIn profiles and Pages on the LinkedIn template and network publishers for the LinkedIn Audience Network template. 

LinkedIn profiles and Pages template specifications

When uploading your block list for LinkedIn profile and Pages placements, keep in mind: 

  • When creating a block list for profiles and Pages, you can only create block lists, not allow lists. 
  • Block lists for profiles and Pages currently don't work on groups, Showcase Pages, or School Pages.  
  • Block lists operate at the root domain level. You don’t need to place a subdomain or subdirectory on your block list. For example, placing https://www.linkedin.com/company/linkedin/ on your block list will block all domains under this domain, such as https://www.linkedin.com/company/linkedin/about/ and https://www.linkedin.com/company/linkedin/posts/.
  • You can upload a list containing up to 10,000 profiles or Pages. 
  • When adding a profile or Page, include the entire URL, starting with https://www.linkedin.com/ and ending with the profile or Page. For example, you would need to add a URL such as https://www.linkedin.com/in/[profilename]. 
  • Please note URLs for profiles and Pages can change over time. Advertisers are responsible for ensuring their block lists remain up to date and accurate. 

LinkedIn profiles and Pages block list template

Download this document to create a block list for profiles and Pages.

Download

LinkedIn Audience Network template specifications

When uploading your block list or allow list for LinkedIn Audience Network placements, keep in mind: 

  • If you upload an allow list that contains a website or an app that isn't on our publisher list, you won't receive any notifications. You'll only be notified if that website or app is one of the approved websites and apps on our publisher list.  
  • You can upload a list containing up to 10,000 website domains, iTunes App Store URLs, or Android Play Store URLs. 
  • Be sure to use the URL and domain formats outlined in this template to avoid errors uploading your list. Examples of a website domain, an iTunes App Store URL, and an Android Play Store URL are included on the template. 
  • If you want to block a publisher that has a website domain and mobile app, make sure to include all domain and app URL information for the publisher in your block list to effectively block it across all channels. 

LinkedIn Audience Network block lists and allow lists operate at a root domain level. Placing a subdomain or subdirectory on your block list or allow list will block or allow the entire root domain associated with the subdomain or subdirectory. Examples of this include: 

  • Placing xyz.com on your block list or allow list will block or allow all domains under the root domain xyz.com. 
  • Placing xyz.com/news on your block list or allow list will block or allow all domains under the root domain xyz.com. 
  • Placing sports.xyz.com on your block list or allow list will block or allow sports.xyz.com AND xyz.com. 

LinkedIn Audience Network block list template

Download this document to create a block list or allow list for LinkedIn Audience Network placements.

Download

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